Consider a project
I think it would be a great idea to have an Ardour project similar to The Blender Foundations Project "Orange" http://orange.blender.org/ and "Peach" http://peach.blender.org/. Find the best artists using Ardour and record a project album. It would aid in development of things that are required to complete a project beginning to end and the CDs could be sold to support further development.
Just something to consider.